Australia-based renewable energy ltd. sells a $10 million device that converts manure into energy. one of these devices is capable of generating energy equal to $2 million of natural gas per year. the company believes its target market consists of businesses that use a lot of energy like its first customer, a fertilizer manufacturer that was located in a rural area. if the firm decides to expand to the u. s., it most likely will use which of the following strategies to segment its market?

a. behavioral and geographic
b. number of employees and behavioral
c. purchase location and purchase type
d. naics code and geographic
e. behavioral and naics code

Behavioral and geographic ( A )

Explanation:

An Australia-based Renewable company wanting to expand its service Abroad based on the success of it business activities which were based on the buying buying of its customers and also the geographic location of its existing customers.

The Behavioral pattern of purchasing companies involves the Rate,pattern and the type of business they are involved in which purchasing companies are involved with.

Geographic pattern of purchasing companies involves the location of the companies involved in the purchasing of the products of the Australia-based Renewable Energy ltd.hence the company will base its relocation of its business to America, will be based on Geographic and Behavioral pattern.

they allow producers to sell their products more cheaply than foreign competitors. - ( c.)