This allows individuals to own their creativity and innovation in a way similar to owning physical property.
a) intellectual property
b) open source license agreement
c) economies of scale
d) intellectual capital
e) patents

Stella company sells only two products, product a and product b. product a product b total selling price $50 $30 variable cost per unit $20 $10 total fixed costs $2,110,000 stella sells two units of product a for each unit it sells of product b. stella faces a tax rate of 40%. stella desires a net afterminustax income of $54,000. the breakeven point in units would be

Afinancing project has an initial cash inflow of $42,000 and cash flows of −$15,600, −$22,200, and −$18,000 for years 1 to 3, respectively. the required rate of return is 13 percent. what is the internal rate of return? should the project be accepted?

Which of the following is true of the strategy of planned and unplanned change in global marketing? a) cultural congruence involves deliberately changing certain aspects of culture to meet marketing goals. b) all marketing efforts require planned or unplanned change in order to be accepted. c) planned change involves marketing products similar to the ones already on the market. d) the first step in bringing about planned change in a society is to remove obstacles for acceptance of a product. e) social planners gained the acceptance of protein-rich diets among the peoples of underdeveloped societies using the strategy of planned change.