1 Drag the tiles to the correct boxes to complete the pairs.
Match each goal of advertising photography with the technique for accomplishing it.
to grab customers' attention
to improve product visibility
to encourage customers to use the product
accomplish by creating a need for the
product through the image
accomplish by making the image appealing
accomplish by making a connection with the
customer through the image
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Accomplish by creating a need for the product through the image → To encourage customers to use the product

Accomplish by making the image appealing → to grab customers' attention

Accomplish by making a connection with the customer through the image → to improve product visibility

Explanation: Improve Product Visibility

Customers typically tend to forget an advertisement shortly after they see it. Therefore, you need to connect the product in their minds the moment they see your advertisement.

Grab the Customer’s Attention

They use photographic techniques to enhance a product’s appeal to customers.

Encourage Use of the Service or Product (to Increase Sales)

the memory of the image has to create a need for the customer to buy your product.